Sr Assoc, Prod Mgmt - Mktg

Country:

China

Location:

LOC3466: RM501, Raffles City Shanghai office tower, 268 Xizang Middle Road, Shanghai, China

Role Responsibilities:

1. Compiles and maintains macro economics, industry and target market information to forecast market size.

2. Collects and analyzes data on competitive product and service analysis, and market research of product consumer behavior and professional audience to develop product requirements and specifications.

3. May participate in promotional activities or trade shows, working with developers, advertisers, or production managers, to market products or services.

4. Identifies near-term and mid-term business strategies relating to the development of new products, technologies, services, follow-on products, and/or industries to ensure profitability and positioning in the market.

5. Maintains projects, tracks product/service development and develops product/service launch plans to effectively manage a product or service category's life cycle and ensure profitability.

Role Purpose:

Support the export sales goal with good order fulfillment management within lead time

• Support the export product development for Toshiba & Carrier brand
• Responsible for collecting research and analytics to support and contribute to the development of marketing strategies

Minimum Requirements:

• Requires theoretical to advanced knowledge obtained through a University degree, combined with experience
• Practical knowledge of Carrier organization, programs or systems with the ability to make enhancements and leverage in daily work
• University Degree or equivalent
• A minimum of 3 years prior relevant experience

Carrier is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.